City of Firsts hosts launch of all-new Toyota Lite Ace

Araneta City is not only an entertainment and leisure hub, but it is also a place where micro, small, and medium enterprises (MSMEs) thrive. That’s why the City of Firsts was chosen by Toyota Motor Philippines (TMP) as the place to unveil its latest vehicle fit for entrepreneurs.

On July 15, Toyota will launch at the Farmers Plaza Activity Area the All-New Lite Ace — Toyota’s latest line of light commercial vehicle for Filipino business owners in various industries. The All-New Lite Ace will come in more than one body type, prioritizing loading capacity and efficiency as a people and goods mover.

With the All-New Toyota Lite Ace, MSMEs like those thriving in the City of Firsts may now have a mobility solution that’s easy to acquire, reliable to use, and easy to maintain!

To celebrate the unveiling of All-New Lite Ace and as a way of paying homage to Filipino Fiesta, Toyota Motor Philippines will let everyone be entertained by the marching band, mob dancers, and drum beaters during the event. Mallgoers and entrepreneurs alike may come and see the All-New Lite Ace through a vehicle display in the Farmers Plaza Activity Area from July 15 to July 17.

Retail price of the All-New Toyota Lite Ace will start at P570,000. Full features and specifications will be announced during the launch, so watch out for it!